We met our team and finished the Sixth Assignment. We also discussed what we had to improve and some pendent ideas to take forward in our project.
The 6th Assignment:
RESOURCING
- Financial resources: Start-up capital is needed for
+ Marketing: Getting attraction from both partners (super markets) and users + Application development (personnel, software, hardware, etc.)
tual resources: patents (Hurrybuy), people (personnel - Physical resources: office, computers, mobile phones - Intelle
con software engineering, graphic designs, mobile application, coding and business backgrounds), customer lists (names of partner supermarkets)
- Online website
BUSINESS FIT
Hurrybuy will provide Sanoma a better solution to e-commerce which helps to increase number of customers and the company’s popularity. In addition to gaining more profit, Sanoma will also expand its network of partnership (with supermarkets and advertisers).
On the other hand, as one of the largest European media companies, Sanoma has a huge potential of media channels and expertise on marketing and brands.
This will be an important competitive advantage to Hurrybuy .
flexibility: For now, our targets toward helping busy people to buy their stuff within the shortest time and giving a solution to increase sales as well as reduce unexpected inventory.
Personal fit: People who have been working on the application are from different knowledge backgrounds and different countries, which is good for developing and expanding the application in the future - Business can be expanded to offering more advertisement services and/or creating more convenience for both our partners and end customers in term of shopping online.
(TIME: 5h-10h)
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